IoT Smart Products Platform
Enables consumer electronics and home appliances manufacturers to Internet-enable their products for control by mobile apps and gain insight into product status and operations. Allows consumables manufacturers to digitally enable their products' labels and packaging for tracking, authentication and consumer engagement campaigns. A unique, active digital identity is given to every physical object, creating a Web-addressable object that provides a
persistent presence and global URL on the Web for any application, user or system to interact with. The platform stores dynamically defined data about a diverse range of products and uses it to trigger a rules engine for monitoring and analytics. It can identify, connect with and control any physical product. Off-the-shelf scanning tools allow integration with smart packaging, tags and sensors on products, and embedded device SDKs take data from sensors and onboard controllers, then package and send it in a published message format to the cloud.